In this climate, there should be room for a general-interest magazine to reinvent the old middlebrow formula. There should be room for a magazine that counterprograms against the ceaseless ephemera of much of the online world and offers things you will remember, a magazine that doesn’t endlessly chase buzz, that isn’t coastal urban journalists writing ceaselessly for each other, that doesn’t aim for insider-ish horserace gossip when covering politics, that doesn’t chase the same upscale liberal audience that every other media outlet is chasing.
There must be room for a magazine that offers an aspirational ideal to the middle manager in the suburban office park, that offers a respite from the deluge of vapid social network chatter, that transmits the country’s cultural inheritance and its shared way of life, that separates for busy people the things that are enduring from the things that aren’t. David Brooks – Weekness and Endurance
So The Economist except with a bigger USA section?
Does he even think about the real world when he writes things?