And he [Denton – Gawker founder] was right; about derivatives but also maybe about journalists, many of whom I had also seen over the years apply their well-honed skepticism to just about everything but the age-old imperative to “follow the money,” as so many trillions of dollars re-appropriated themselves in the tax shelters and tropical holding companies of the super-rich. Maybe Denton’s editors assumed he was just trying to draw attention to himself, like all those photogenic, gaffe-prone gossip bloggers. And to that end, given Gawker’s success, he has certainly gotten the last laugh. Although I think he might even agree with me that it’s not much of an end.
Frankly, I’ve been finding it difficult to write about our political/pop culture (my part of our blog – as we’ve fallen into) rigorously and skeptically. Theories are harder to test. The vagaries of dealing with people are in substantial ways harder to test and explain than the behavior of photons or planets. I find myself either arguing for a certain action, health care reform or stronger financial reform, or warning anyone who will listen to be wary of the political process, the perspective and insidious consumerism of media, and crazy people. It isn’t always satisfying. And then I read Look At Me! A Writer’s Search for Journalism in the Age of Branding.
It is damning, depressing, and altogether strikes me as dead-on about our culture and the nothing-based economy.
George and I made a decision that we wouldn’t try to market our blog and that we’d just keep on writing content and skeptical analysis as best we could – and that would be our marketing. Because it’s satisfying and pure. To me, this article validates the truth-seekers out there. So, if you’re one of us, read it. And if you want to be rigorous in understanding our society, do as Ms. Tkacik suggests and follow the money.